Services

Brand, AI, and growth — run as one practice.

Four core services, each scoped to a measurable outcome and delivered in milestones you approve before you pay.

Brand Positioning & Identity

Know exactly what you stand for — and make sure your market does too.

A positioning framework that says who you’re for, what you do differently, and why it matters.
Naming, messaging, and tone of voice your whole team can use consistently.
A visual identity system — wordmark, colour, type, and usage rules — ready to deploy across every touchpoint.

Put working AI inside your business, wired into the tools you already run.

Use-case scoping so you invest in AI that actually pays back, not novelty.
Model selection, prompt and workflow design, and training on your own data and processes.
Clean API integration into your existing stack, with documentation your team can maintain.

Ad spend that returns, backed by creative built to convert.

Channel and budget strategy tied to a target cost-per-outcome.
Campaign structure, audience build, and ongoing optimisation.
Ad creative — copy and visuals — produced and tested against performance, not opinion.

Senior strategic direction on call, without a full-time hire.

A retained relationship with experienced strategic counsel across brand, growth, and technology.
A regular cadence of working sessions and decision support.
A single accountable partner who already knows your business when the big calls come up.

The process

We map the outcome you want and agree the work in writing. The first consult costs nothing.

The project is broken into defined milestones, each with a clear deliverable and no upfront charge.

We deliver each milestone and refine it — reasonable revisions to hit the agreed outcome are included.

You approve the completed milestone. Only then is it invoiced — never before.

Billing

Every project starts with a consult at no cost. Scope and milestones are agreed in writing before any work begins.
Work runs in defined milestones. An invoice is issued only after a milestone is completed, revised as reasonably needed, and approved by you. There is no upfront payment for undelivered work, and no deposits.
Reasonable revisions to reach the agreed outcome are included — they are not an upsell.
If a project can’t be completed, you receive a pro rata refund for any paid-but-undelivered milestone.
If work was carried out but a milestone wasn’t reached, that milestone is not charged.
Payments are made via Stripe and PayPal. Full scope, fees, currency, timelines, and refund terms live in a written agreement and on the Terms page.